The most critical and absolutely free for any business online, Web site is optimized for search engines using SEO techniques are well known. However, there are alternative techniques to get free advertising online and get your business found it largely becomes known. This article aims to discover some of these methods.
E-zines and magazines
Have a virtual online publication to review the topic of your products or you're promoting affiliate programs is a good form of free advertising. However, the amount of labor required to maintain an e-zine of this type makes this marketing technique, something unfeasible for many. When not in a position to develop a magazine, rather than use another method to let you know. In Internet marketing, your E-zine is the image of your business online.
If you step to create one, make it accessible for free for everyone. Includes the least possible publicity and adds the most content you can. To get money with your E-zine is not the highest priority. Make it fun and informative at the same time focusing on your products. This will settle as an expert in the field.
Brand your Business and / or Product
In the real world, companies offer customers coffee mugs, pens, shirts, etc. In these objects is integrated a logo and / or company name and the tool is offered free of charge.
In an online business can make something similar but with somewhat different utilities. Think about offering screensavers, wallpapers, custom mouse pointers, etc.. anything you can download your free Web is suitable. It goes without saying that all these releases the name and logo on your site or product will be. Because it's free people will use it and remember your business online, if not all people who see these applications and feel interested. Online articles
The benefits of writing articles on the Internet and reach large audiences is incredibly effective. As discussed at the first point, the E-zine is a great way to introduce you to providing valuable information to visitors. In many e-zine have the ability to write articles on your topic of business or products. Making this type of review including the end of the article your name and website will give you credibility and traffic free.
Send your articles to websites established and with a large volume of traffic. You can do a review of it in Alexa to see if the site has many visitors. Bonds
extra
Ideally, all product sold should include an extra bonus. It is very used in online marketing so practically is expected to make the purchase.
For example, if you're selling a book on sports cars, you can include a tutorial on basic mechanics free. This second product you offer must be of good quality. Something that could be sold by itself. Offering more than you will buy them will buy with more ease and greater confidence in your product. The consequence is that talk about your website and your products by giving you an advertisement that even you expected. Free samples
online and in real life, free samples always attract attention. If the sample is good, this attention can be converted into sales new.
Use your imagination to provide these samples. The examples are endless and one widely used in the network is to test a software for a specified time, or left to download a fraction of the original program to give the user an idea that is. If you offer books or reading material, let it down one or two chapters of the book to be tempted to purchase.
If the product is real and physical, to sample a little harder to be making the sale on the internet. A good idea is to publish a page of people who have already purchased the product and are happy with it. Let satisfied customers speak well of your product, it helps when make yourself known on the internet. The idea is to show the prospect what they will get for your money. Deals
Your previous customers and subscribers to your website should be offered with special offers. They trusted you giving information about your credit card, contact, or both, so treat them like gold.
Offer them special offers, talk to them about new products before telling other people, etc.. Send them something for free every so often, something that others must pay. Acknowledgements
Always send an e-mail within 24 hours after the sale. Thank them for their support. Let them know you can count on you for any assistance if needed. It is vital to do the thank you note as personal as possible. Do not leave a bitter taste to your new client. Uses the first name of the client and put your name at the end. If possible put your email address with a name, not a soporte-tecnico@xxx.com.
With these simple and quick tips, you'll get a good advertising campaign on the Internet for free and effective that your visits will increase over time. This, combined with the potential of Internet search engines, make your online business successful and profitable experience.
Source: www.marketingencasa.com
